Amid ‘Stand Up’ appeals, undergrad alumni participation in annual giving hits fifteen-year low, sees uptick in donations

Nico David-Fox 
Daily Princetonian 

Excerpt: After an extraordinarily tumultuous semester for higher education, Princeton concluded its fundraising year on Monday with $68.4 million in Annual Giving contributions and a 43.9 percent undergraduate alumni participation rate — the lowest rate since the 2010–11 fundraising year. The final months of year’s campaign coincided with the University’s “Stand Up” initiative, launched in April to combat the Trump administration’s attacks on higher education over the past few months.

In “Stand Up” emails to more than 10,000 alumni and other supporters, Princeton explicitly appealed for donations to Annual Giving, especially in the wake of the suspension of $210 million in federal research grants. 

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